A lot of companies are now present on social media channels, particularly Facebook, Twitter and Linkedin. Some larger companies have a dedicated social media manager, in others the marketing team will send updates and engage with the community and in smaller businesses the managing director or one of the regular employees might tweet, update and…
Posts Tagged: social media
10 Ways to get more likes on your Facebook page
A few months ago we wrote about the importance of viewing Facebook as your referral network. In this way a Facebook “like” is really important, as it shows even more people that certain users endorse your company and recommend you, driving even more referrals and business in the long run. Many Facebook users also view…
5 Ways to make your brand more friendly online
When it comes to integrating an online or social media plan into your current communications strategy, it’s important to set targets, get high numbers of friends and followers and make sure everything you do online is consistent with what you’re doing offline too. However, because some businesses are trying so hard to do well online,…
A beginner’s guide to Twitter conventions
Although the beauty of Twitter is that it’s fairly simple, there are many different conventions and ways to use it that most beginners won’t be familiar with. To get you off to a good start with Twitter, we’ve collected together a few of the top Twitter-related conventions we get asked about on a daily basis and…
Is Your Marketing Strategy ‘fit’ for 2012?
As another new year begins, so does the competition for your money. The “Sales” are in full swing in retail sector, Loan and Credit Card pleas from the Financiers , and the leisure industry have stepped up their annual “New Year New You” campaigns. So amidst all the chaos and furor, how does your company measure up? Is…
The Importance of E-Marketing
Is your Email Campaign Having a Mid-Life Crisis? There are hundreds of ways to communicate in today’s digital society, and with ’email’ turning 40 this year, many companies have let their e-campaigns slip whilst focusing on the more ‘with it’ online channels. However with 60% of companies sending over 500,000 emails each month (Email Marketing…
A Beginner’s Guide to Social Media:
Social Media is a topic we have covered many times in the past in one way or another, and is something we will continue to mention in in the future, as well as a revolution in our daily use of the internet, it is a key element to any forward thinking business’ marketing strategy.
Do you need Linkedin’s premium services?
Linkedin is a free to use social network, which is often seen as the more professional alternative to the likes of Facebook and Twitter. Individuals and companies upload information about past experiences, what they currently do and what they can offer in the future, as well as much more. However, some Linkedin users choose to…
YouTube launches new channel design and sharing features
Over the past week, popular video sharing platform YouTube has launched a new home page, which gives users different ways of seeing activity from other YouTubers, according to the official YouTube blog. But why are these changes important and what do they mean to you and your business?