How to add the Google +1 button to your website

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Ever since the beginning of March Google has been rolling out its new +1 button. You may have seen it by the side of search results, as well as next to Google ads: The +1 button is essentially a way to recommend content to your friends and contacts, in the same way the Facebook Like…

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10 Reasons why your business needs Facebook

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According to recent statistics, Facebook now has more than 750 million active monthly users worldwide. It’s great to know, but what does it really mean for a small to medium sized local business with a customer base nationwide or even a few miles around your trading base? How can you take advantage of what facebook…

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Google Analytics adds social engagement stats

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Google Analytics is an invaluable tool used by individuals and businesses in order to see exactly how their website is performing. From how many clicks a specific link gets each day to what people are searching for, Google Analytics is a very comprehensive tool and can provide you with a large amount of data. Therefore,…

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The importance of analysing user experience

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Companies we speak with usually understand what they need from an online marketing strategy. They want a well designed website, consistent and branded social media channels, a sound SEO and web marketing plan as well as good quality content and these are all things which are vital to maintaining a strong and consistent brand online…

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6 Things You Need to Know About Facebook’s New Timeline

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Here at Codastar, we tend to stand on the more professional side of the social media circle, but with Facebook rolling out their mandatory timeline to everyone’s personal profile over the next few weeks, and Founder Mark, fellow Marketers, and Social Media Moguls talking of nothing else, we just had to join the conversation! So,…

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A New Social Look for Chalet 11: Facebook Page Design Review

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After a complete renovation at this boutique Ski Resort, the team at Chalet 11 came to Codastar looking for a new image for their Social side – specifically; their Facebook page. The Chalet at 11° East is a luxury, exclusive ski resort in Austria, and naturally wanted their Facebook page to reflect their upmarket image….

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How To Set Up a (Successful) Company Blog:

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Everyone you know probably has one, and everyone you know is probably talking about one in particular. Even you will have one you like to peruse from day to day. But what  makes a successful Blog? And how do you apply this success to your company’s online presence? There are many do’s and don’ts on…

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How to Humanize your Brand when using Social Media

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More than likely, you, as a business are involved in social media in one way or another, whether you’re exclusive to one medium or dabble in a bit of them all. And it is generally considered quite easy to fill up 140 characters or similar with *something* and send it off into the big wide…

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Facebook Design Competition: 1000 likes

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Yes, nearly up to 1000 likes on Facebook. Here at Codastar we are feeling the Social Media buzz of late with ever increasing followers,likes, and business and have decided to celebrate – and include one very lucky person in the process! We will pull a name out of a (fairly large!) hat, and the winner…

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