Facebook has launched an official guide for businesses hoping to make the most of the social network. Despite Facebook allowing businesses to sign up for pages and buy ad space for some time now, last week it set up Facebook for Business, a dedicated area containing information and how-to advice about setting up pages, ads…
Posts Categorized: Codastar News
How to Get Results from Text Message Marketing
With an influx of mediums and technologies, we are swamped with ways to market to our potential customer base, the list is becoming endless. Email, Twitter, Linked In, Radio, et al. However, there may be one area you are missing that is more obvious than most. Did you know that one of the most effective…
The Do’s and Don’ts of Video Content:
Images and photos (although still important and relevant) are very much a thing of the past in today’s digital age – with video and the use of You Tube ranking number 1 for important content – with 24 hours of video uploaded every minute, and 2 billion videos being watched each day. But how do you put…
Maximising your SEO for Mobile Search
In the space of just three years, mobile’s proportion of web traffic has grown by more than 1,200%. If you take into consideration that this figure doesn’t include the use of tablets (therefore it realistically being significantly higher and on the rise month on month) the importance of these figures speak for themselves. If you…
All You Need to Know About: Pinterest
Pinterest is the fastest up and coming social platform on the webisphere today (On no! Please not another one we need to keep up with I hear you say..), becoming a booming success almost overnight, but what actually is Pinterest? And how can it benefit you and your business? We’ve put together some key points…
How to Get the Most from Linked In
When it comes to Social Networking, it is safe to say that Linked In does get the least publicity, and in comparison to the Twitter’s and Facebook’s of the world, I think we are all a little guilty of neglecting it somewhat. But with 122 million members, and a recent study showing that 22.5 million…
6 Things You Need to Know About Facebook’s New Timeline
Here at Codastar, we tend to stand on the more professional side of the social media circle, but with Facebook rolling out their mandatory timeline to everyone’s personal profile over the next few weeks, and Founder Mark, fellow Marketers, and Social Media Moguls talking of nothing else, we just had to join the conversation! So,…
Tag Clouds: All you Need to Know
When you visit a website, do you see a list of seemingly random keywords and phrases in different fonts and colours? That is what is known as a ‘Tag Cloud’. A Tag (according to Wikipedia) is“a (relevant) keyword or term associated with or assigned to a piece of information (e.g. a picture, article, or video…
How to Get the Most from your Landing Page
Its a tough time out there, financially speaking. Campaigns are cut, budgets belted, and “money management” seems to be on the tips of everyone’s tongues at the monthly meetings. In the past, websites were built, and clicks were sent directly to the homepage of said site. Nowadays, companies invest thousands of revenue into tailored and…