The Key to Keyword Research

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There is no escaping it – keyword research is one of the most vitally important parts of your SEO marketing campaign, and it is one of the most common areas that corners are cut, having a massive impact on your search strategy. Without research, you could be targeting the wrong keywords altogether, or maybe not…

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Social Media Review: Academy Zone

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Providing 400 online distance learning courses nationwide, it was important that Academy Zone’s social media presence was fun, funky and informative – and Codastar providing them with exactly that with their social media platforms redesigns.

Surviving the Google Penguin Update.

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As you may or may not know, Google Penguin hit the webisphere in April , shaking up business and company websites here there and everywhere. Although the exact algorithms are a closely guarded secret at Google HQ, they have made clear that the overall update was focused to target those that violate the quality guidelines…

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Everything You Need to Know About: Viddy.

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Available on most Apple devices (iPhone/iPad/iPod Touch) and no doubt appearing on the Android App Store in the not-so-distant future, Viddy is the ‘big new thing’ that has revolutionised how users use video on their mobile. If you’re still a bit new to the Viddy seen, we’ve put together everything you need to know about…

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Twitter Hashtags for Business Explained

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With London 2012 at a close, there has been one out and out winner when it comes to social media – and that is the hashtag. Its constant usage with the general public, the athletes and even the mainstream media coverage has left it on top when it comes to talking to the world. But…

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6 Blogging Tools You’re Missing Out On.

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After our blog post earlier in the year of ‘How to Set up A Successful Company Blog‘  we decided a follow up was most definitely in order, and have rounded up 7 great tools to keep productivity on the up and procrastination on the down-low!

The A-Z of Facebook for Business

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With all the changes over the past 6 months, Facebook for Business has changed to an almost unrecognisable level, moving from a singular static – almost unimportant – page, to a fully functioning mini website.