5 Simple Steps to Optimise Your Google Shopping Feed.

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With all the changes over at Google HQ recently, as a business it can be pretty hard to keep up and know what’s what when it comes to retailing. Where do you even begin? We’ve put together 6 simple steps to guide you through Google Shopping, and how to make the most of your brand.

YouTube’s Redesign: One Channel, One Vision.

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They are well on their way to making 2013 the “Year of Youtube” with yet another redesign, but this one seems set to stay! Available to all users after a trial to a select few (with full roll-out to brands in the Summer), the new look layout is one that is suited to all devices,…

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Portfolio Review: Clean 4 You Social Media Design

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Clean 4 You came to Codastar with the view to “clean up” their social platforms, to remain competitive in an increasing competitive industry. First up was their Facebook page, with a cover banner and “About Us” tab. The new look gave them an eye-catching page with a comprehensive covering of all their services and customer…

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Everything You Need to Know About: Facebook EdgeRank.

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There has been a lot of talk in the digital press recently about EdgeRank, the good, bad, and of course the downright ugly side of the back office Facebook analytics. With this in mind, we have put together the definitive guide to EdgeRank with absolutely everything you need to know from its  positive pro’s to…

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Game of Google Thrones – The Battle for Retail.

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Until recently, all was calm in the realms of retail – peaceful, tranquil, not a White-Watcher or Wildling in sight. However, in their infinite (?) wisdom (??), Google have descended from their throne and declared war on their civil serving subjects.